Wednesday, March 27, 2013

A Model + Product Photography Tutorial.

Model Photography: A Mini Tutorial
A quick and incredibly basic guide to snapping a few good product photographs using stunning and lovely models!

Step No. 1- Find A Pretty Face, Or Wrist, Or Foot.

No, they don't have to be supermodels--in fact, Etsy seems to really adore the natural beauty that everyone has. Ask around in your circle of friends and family members, perhaps bribing them with pretty handmade goodies.

Step No. 2- The Lighting.

There may not be a lot of sunlight in Michigan during the winter, but the ten feet piles of snow and overcast days really make for stunning lighting and reflections. A large window with a neutral wall near it can be all the backdrop you need. Aim for the late afternoon on a cloudy day.

Step No. 3- Staging.

Create an atmosphere with just small touches that won't take away from your gorgeous products. Everything from the model's make-up to how the hair drapes can make all the difference in branding and product recognition. So, play around with different feelings in photographs.
Here, we went for a very natural and ethereal mood, that's maybe just a smidgen whimsical. Stray hairs? Perfect!

Step No. 4- The Photos.

Finally with everything set up and ready, take a couple steps back, adjust your camera settings--I used aperture priority at F 7, about four or five feet away from my model. Steady your hand or use a tripod to make sure nothing gets blurred and then snap away!
Remember to do a few different angles to see what works best with the lighting, product and model.

Step No. 5- Have Some Fun!

Don't take it too serious--and don't forget to treat yourself (and the model) after!

Step No. 6- Editing.
This is where all the magic happens. Find a good editing program that's free, and play around with all the settings it has to offer. I personally like to mess with the exposure and saturation until I get the product looking exactly like how it does in real life. But also keep in mind how the model appears--you don't want a rogue pimple distracting from anything. Just retouch all those little imperfections away.


And voila! You have brand new and stunning images to use in your shop--now just sit back and wait for the sales to come in, you photography maverick you.

Brought to you by The North Way Studio on


  1. lovely tutorial :) thank you

  2. Excellent tutorial and truly lovely photos!

  3. Oh my god, your sister has such a beautiful, contagious smile!

  4. It’s amazing to see some inspiring post like this. It would be amazing for you if you can take your own shot! Just need to aware of some technicalities like light, background and the camera set up. Then it would be an awesome shot for sure!!
    You will get more tips at
    Alabama photographer